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The Secret to Effective SEO? Knowing the Audience

Search Engine Optimization is one of the central tenants of modern online marketing. When done right, It has the potential to bring a website from the lost depths of search results to the forefront. Thus, SEO can make all difference for a business’s digital presence and brand awareness by... Read More

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HOW DIGITAL MARKETING COMPANY HELPS BUSINESS IN SUCCEDING

There are many ways to promote your business: social media, Facebook, email, content, SEO…. and the list goes on. Marketing is all about figuring out your target market, attracting their attention towards your brand, and creating content. But it isn't very easy. People's consideration is... Read More

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The Relevance of Social Media Marketing in Today’s World

Thanks to the emergence of advanced digital technology like smartphones and tablets, more people continue to join the Internet’s global digital family every day. Some use it to gain and share new knowledge. Some use it to work on potentially world-changing ideas. Some even use it to just... Read More

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How Pay-Per-Click Strategy Can Benefit Your Business

In the twenty-first century, a business having only physical operations is not doing enough. Newer competition is arising every day, and competing with it depends on going digital. After all, the Internet is the modern marketplace. Building a strong online presence is the secret ingredient for... Read More

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WHY DO YOU NEED SEO SERVICES FOR YOUR BUSINESS?

As a business owner, you may wonder, "what exactly SEO is?" or “why do you need SEO service for your business?” and “what is the importance of SEO in today's competitive world?” Don't worry; we are here to answer all your questions. Search Engine Optimization or, more simply, SEO is any... Read More

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How to Perform a Fast SEO Audit of Your Website?

Business owners, do you know how well your website is performing?SEO company understands the importance of doing a regular audit of a website. If you are looking for tips on how to perform an SEO audit and what is an SEO audit, and why is it important? Then let's get into it and discover it... Read More

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Local SEO Industry: Current Status and Future Projections

Search Engine Optimization, a buzz word we have been hearing around a lot for quite some time now. It is something that every entrepreneur or person related to marketing is familiar with, in the current business era. But what is SEO, and how is it beneficial for a business? It optimizes the... Read More

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Keep Your Customers Engaged with Email Marketing that Works Wonders

Some digital marketers claim that Email Marketing is not relevant in today's time. In reality, it a form of digital marketing that still thriving in the market and is far from dead. Think of how you would build a house. You will focus on laying down a strong foundation first before moving on and... Read More

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PPC ADVERTISING- THE AFFORDABLE SHORTCUT TO THE LONG TERM SUCCESS

Pay-per-click marketing is a digital marketing campaign that helps get clicks online rather than organically earning them. The PPC model is quite simple. Every time someone clicks on your ad, the visitor is directed to your website. As a result, you have to pay a small fee to the search engine.... Read More

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6 Tips for Email Marketing- Get Ready to Be Awestruck with Enhanced Results!

Perfection is something everybody thrives for. Unfortunately, achieving perfection at any point in time in anything you do is not a possibility, as there is always some room for improvement. Similarly, email Marketing is a tool for digital marketing, is a technique that every business owner... Read More

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Tips and Tricks to get most out of your Google My Business listing

The truth is that Search Engine Optimization (SEO) can do wonders for a business’ online presence. It can bring in solid amounts of attention and profit for an enterprise if done the right way. But SEO is not easy to crack. The magic of SEO takes time and effort to implement. Except that, it... Read More

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The famous Baby Shark video just dethroned Despacito from YouTube’s most-watched video

YouTube has come such a long way since it was launched. For the longest time, it was famous for being everyone’s favourite video platform. In its present stage, it hosts so much more than just videos. It has become the most common way to enjoy music legitimately and is also working on... Read More

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Facebook goes dark! Social media giant rolls out public testing for dark mode on the iOS

Dark mode is a custom interface feature that knows popularity like no other. It is a special favorite of many developers worldwide and is a significant part of the developer culture. General users also enjoy dark mode as it makes the application easier to use in the dark and is easier on... Read More

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Handling eCommerce Product SEO the Right Way

eCommerce is one of the rapidly developing digital industries right now. Fresh new online businesses and online operations of existing businesses are launching on the Internet everyday. But just offering products online is not enough. In such an era of competition, the success or failure of a... Read More

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SEO mistakes every SEO Expert should Avoid

Halloween is just around the corner, and brands are looking to give their SEO activities a boost so that they can make the most out of this season of promotional offers and discounts. Businesses look forward to seasons like these with an aggressive selling approach; that is why they introduce... Read More

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What do Digital Marketers need to know about Halloween

With Halloween approaching and digital marketers hunting for opportunities that would give their brand the sales boost it needs, there are certain online features that, if they implement, might do wonders for them. Particularly if we talk about countries like the USA where festivals like... Read More

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The Magic of 'Local SEO' and how it could help your Online Presence

SEO is one of the crucial ingredients in securing a solid online presence. However, not all businesses have the same scope. Similarly, the rules for efficient SEO also differ for all of them. Some are multinational corporations offering services of a greater level, and some are smaller dealings... Read More

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Email Marketing Brings Your Way Long-Term & Enhanced Results to Businesses

"Email has an ability that many channels don't; creating valuable, personal touches - at scale." -David NewmanTechnological developments have completely changed the face of marketing. At present, business owners need to integrate digital marketing strategies to boost their visibility in the... Read More

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Turn the Tables in Marketing: 3 Little-Known Secrets of Pay Per Click Marketing

Pay per Click or PPC is a powerful marketing technique for businesses aiming to boost their digital presence. Due to ever-changing framework of organic searches, companies need to invest in paid marketing strategies to get noticeable results.The generalized notion of 'everything being free on... Read More

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Rethinking SEO after Google's recently updated Search Indexing Policies

SEO is one of the crucial elements for a business' digital visibility and traction. The online presence of any brand is dependent on it popping up in the Google searches by potential customers. This makes SEO a serious milestone for businesses if they want to enjoy good traffic. There... Read More

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Give Your Business a Boost, Hire a Professional Content Marketing Agency

It is essential to understand that content does not comprise of simple blogs, articles, case-studies,; rather, it includes videos, pictures, graphs, and infographics. For the content to be viable and engaging, it should be available as a bundle instead of composing a simple writing piece or... Read More

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The newest online cloud-based gaming service on the block: Meet Facebook’s Gaming

Cloud technology and services are one of the hottest new interests gripping Silicon Valley these days. Major tech giants like Amazon, Microsoft, and Google offer competitive cloud services and continue to put their bets (and resources) on developing this technology to new dimensions. Facebook is... Read More

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Google rolls out New Icons Design for its Docs and Sheets

Google’s announcement of Google Workspace, the update to its business-focused productivity software collection G suite, was filled with introductions to new and robust features. The most prominent of these features was undoubtedly the integration of all the major tools on their popular... Read More

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WHY HIRE AN SEO AGENCY FOR YOUR BUSINESS?

The main objective of online businesses is to be found by leads and other potential clients. Marketing itself is flooded with different strategies, methods, and techniques, and each one requires a wide range of considerations. For eCommerce sites and online businesses, the list is even... Read More

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Give your lead generation a boost with effective email marketing

There is a reason why email marketing is considered the best bet a brand can play in boosting lead generation. Brands hire companies that provide them with effective email marketing services to gather more traffic on their website and develop an effective and useful communication system with... Read More

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6 STEPS LANDING TO A SUCCESSFUL EMAIL MARKETING CAMPAIGN

Email marketing is one of the oldest and most frequently used digital marketing strategies. It is a direct, effective, and easy to access technique, which is why it is popular amongst many businesses.What Is Email Marketing? Email marketing involves sending emails to customers and... Read More

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Using Nofollow – When to Use and When Not to Use

To put it simply, Nofollow informs Google and other search engines not to vouch for a specific target link. While it may not have the potential to make you rank higher, it can still be of value when used not as a directive but as a hint. Nofollow links can also be involved with a natural link... Read More

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How to Build Quality Links for SEO in 5 Easy Steps

Backlinks are essential for search engine optimization (SEO). They link your website to other sites, giving a message to the search engine algorithms that your page is ranking-worthy. You can never have too many backlinks. While it is great for SEO, ethical link acquisition with high-quality... Read More

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Secrets to Hiring the Right SEO Company

Most business owners might have an opinion that businesses don’t need to hire an external SEO agency if they have an in-house team having enough knowledge on the subject. SEO solutions are not created based only on knowledge and research, but they are a product of expertise and a certain skill... Read More

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Choosing the Right SEO Services for Your Small Business Needs

Back in the day when SEO was relatively newer, a webpage would enjoy a place on the first page of a search engine’s search results by keyword repetition or stuffing. However, that is not the case anymore. The algorithms of various popular search engines have developed and come a long way, and... Read More

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Is Outsourcing Offshore SEO A Good Decision for Your Business?

Establishing a business and get it running is no easy task. When taking care of a business, the business-owner can't pay more attention to a particular part of the business and completely ignore the other component. Every part of the business requires detailed attention for smooth working. In such... Read More

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Social Media as a Battleground- Is it polarizing the Americans?

Mathematicians, along with political scientists, have worked on studies that prove that social media is creating a divide among us. The moment we log in to our social media accounts, the newsfeeds are flooded with businesses of similar niche. But what is it about this medium that is... Read More

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SEO vs. PPC- an Integrated Approach to 'What Is the Best Investment for Your Business?'

The effective use of skill or expertise involves investing in it at the right time and occasion. By consistently planning to analyze your results, it is easy to realize what's more effective for your business. The progress can either be concerning the content that increases user engagement or a... Read More

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COMBINE THIS FORGOTTEN METHOD WITH SEO TO MAXIMIZE YOUR ROI

Email Marketing and SEO are two elements that can perfectly work together and with many benefits for your brand. Certainly, a search engine cannot index the keywords you include in an email campaign or will appreciate how big the foundation of your newsletter is, but such newsletters do have a... Read More

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CRUSH THE COMPETITORS BY UNRAVELLING ECOMMERCE SEO SECRETS

Countries across the world are moving towards a digital transformation, opening doors to conveniences that did not even cross the minds of people a few decades ago. With the conceptualization of driverless cars, the invention of smart home systems, the prevalence of virtual assistants, and... Read More