Home > Google Now Offers Users Choice to Toggle Gmail’s Data-driven Features


The discussion around tech giants harvesting user data to offer more robust services has seen great attention in the past few years. Such features from tech giants like Google, Facebook, and Apple have surely brought great ease for their products' users. However, these corporations have also been repeatedly under investigation for failing to provide transparency about their data collection and usage processes. This has made the topic of data a very sensitive one in the current tech world.


In such a tense climate, Google just recently came forward with a new feature that enables its users to turn off data processing in popular communication tools Gmail, Meet, and Chat. These products used data harvesting and processing to offer Smart Reply and Smart Compose features. The former learned the user's most used replies and offered them as quick buttons, and the latter learned from the user's email composing skills and offered predictive text.


While this is not a wholly new addition (these features could be turned on and off previously), now users can directly turn off the data processing rather than just the features. The tools will show a page explaining the terms and conditions for the whole arrangement and will rely on the user's choice to continue with it or not. Opting out of the data processing will be leaving the users unable to use Smart Reply and Smart Compose.


This move comes as somewhat a relief as a giant like Google offers an enormous number of features, and the data gathered through all of them is massive. Such features will leave the user more in control of what data is taken and how it is used. This can set a precedent that other tech giants can follow.     

#search engine #Google #Toggle #Gmail #Google products #Data-driven Features